Advertising on NEWS OBSERVATORY is a unique opportunity to reach a huge global audience in a creative and compelling way.
Advertising on News Observatory – We present your brand’s message in a bigger, bolder and more beautiful way than any other online platform.
NEWS OBSERVATORY has more page views than the other major brands in ‘people’s voice through the web. What keeps our advertisers HERE is not only our numbers, but our knowledge of what works with our audience, and our commitment to carefully select appropriate partners.
Our professionals in graphics, marketing and technology are among the industry’s best, and the results speak for themselves. Let SWN’s experienced team of professionals guide you through the process of creating meaningful, effective campaigns to touch the hearts and minds of our audience.
WE DO ACCEPT SPONSORED POSTS IN OUR PLATFORM.
Sponsored content is listened in the front page and is seen by more than 10 million unique visitors every month.
Already 100 million users visit our properties every year.
Connect with us TODAY
What is an Sponsored post?
A sponsored post, also known as a promoted post, is a post to any community-driven notification-oriented website which is explicitly sponsored as an advertisement by a particular company in order to draw a large amount of popularity through user promotion and moderation to the most active or most viewed page on the website. The model has become adopted by various ad-supported but community-driven websites as an addition, substitute or replacement of other pay-per-click advertisement formats, such as web banners, text and rich media.
Specifically referring to context of blogs, “sponsored posts” were defined by Mutum and Wang (2010) as “promoted blog entries or posts that contain links that point to the home page or specific product pages of the website of the sponsor for which the blogger receives compensation in the form of money, products, services or in other ways”. They are also known as paid posts or sponsored reviews.
Sponsored posts can also serve as a means of curtailing the possibility of companies paying individuals to moderate a submitted link or media to the front page of the website, which often violates the spirit or letter of our Terms of Service.